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Knowledge Check 1

Knowledge check for 84 Days to Trusted Advisor

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Question 1 of 4

What is the most frequently used word by the clients who are in the transactional zone?

 

A

Fine

B

Fair

C

Fabulous

D

Fantastic

E

New Choice

Question 2 of 4

While there are multiple ways "to spend money," what are the 3 ways "to get money?"

(Select all that apply)
A

Expand your relationship with current buyer

B

Hire talented employees

C

Acquire a new buyer

D

Retain a current buyer

E

Retain current sales consultants

Question 3 of 4

What is the retention rate that every company should realistically strive for?

 

A

100%

B

Over 90%

C

96%-98%

D

Over 85%

Question 4 of 4

What is the tangible and intangible value a buyer receives from his perception of the relationship he has with his sales and his account service teams called?

A

Sales Equity

B

Brand Equity

C

Product Equity

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